What is Digital Transformation about anyway?
‘Digital Transformation’ refers to the strategies and tools that ‘pre-digital’ organisations can adopt to re-envision, re-organise and re-optimise products, services, customer networks and business processes, leveraging new and emerging technologies, in order to compete with new, ‘digitally native’ enterprises. ‘Pre-digital’ organisations must adopt new strategies to capitalise on these new technologies, and to address the […]
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